Home>>News

Foton Lovol heavy industry won the title of agricu

2022-10-20

Detail

Foton Lovol heavy industry won the title of "satisfied brand" of agricultural machinery customers

China Construction machinery information

Guide: the national user satisfaction brand award ceremony of agricultural machinery was held in Beijing on May 12. Zhu Liang, vice chairman of the Popularization Committee of China Agricultural Machinery Association and deputy head of the agricultural machinery test and appraisal station of the Ministry of agriculture, Hong Siam Guo, vice president and Secretary General of China Agricultural Machinery Industry Association, and manager of the branch of farming machinery of China Agricultural Machinery Association

the national user satisfaction Brand Award Ceremony for agricultural machinery was held in Beijing on May 12. Zhu Liang, vice chairman of the Popularization Committee of the Chinese Association of agricultural machinery and deputy head of the agricultural machinery test and appraisal station of the Ministry of agriculture, Hong Siam Guo, vice chairman and Secretary General of the China Association of agricultural machinery industry, Yang Xuejun, chairman of the farming machinery branch of the Chinese Association of agricultural machinery, Liu Zhenying, Secretary General of the Popularization Committee of the Chinese Association of agricultural machinery and editor in chief of the agricultural machinery magazine, Chen Yingying, Secretary General of tractor branch of China Association of agricultural machinery, and other industry leaders, as well as Wang Kejun, vice president of China First Tractor Group, and other award-winning enterprise representatives attended the event

according to Liu Zhenying, in order to recommend high-quality agricultural machinery products to farmers, expand the popularity of famous and high-quality products, improve the brand management effect of agricultural machinery production enterprises, and speed up the technological progress and rapid development of the industry, the agricultural machinery magazine, together with the Popularization Committee of the Chinese Association of agricultural machinery and relevant branches, jointly carried out the 4th national user satisfaction brand selection of agricultural machinery. The selection was launched in August, 2009. Readers, users and micro cultivator users voted directly, industry experts reviewed and relevant leaders checked. Foton Lovol heavy industry, John Deere, Changzhou Dongfeng, Luoyang Zhongshou, Nantong fulaiwei and other 51 enterprises have won the title of "satisfactory brand" for 64 products. One highlight of this selection activity, which is different from previous ones, is the grand launch of the "top 10 brands in the micro cultivator industry"

In a speech on behalf of the organizer of this event, Zhu Liang said that in recent years, with the attention paid by the party and the government to the issues of "agriculture, rural areas and farmers" and the introduction and implementation of a series of preferential policies for agriculture, the income of farmers in China has increased steadily, and the purchasing power has increased significantly, driving the rapid development of agricultural mechanization and agricultural machinery industry. He stressed that although agricultural machinery manufacturing enterprises have made great progress in product variety and quantity, product quality 3, standardizing equipment problems and displaying the elongation of standard tensile samples with extensometers or strain gauges in recent years, they still need to continue to work hard to improve the scientific and technological content, product quality and reliability of products in order to truly become a well-known brand and world brand loved by users. "The golden cup and silver cup are not as good as users' reputation; the gold medal and silver medal are not as good as users' medals". The market is in the hands of users. Only when users are satisfied can enterprises develop for a long time. He believes that in the new situation, agricultural machinery can be better developed. Production enterprises must attach great importance to brand management, pay attention to the needs of users, take users as the ultimate service object, and take the needs of users as the starting point and focus. Only in this way can they make contributions to the industry, improve and develop themselves, and effectively promote the process of Agricultural Mechanization in China